01 Apr '15, 10am

Hi guys, learn all about the exciting #HelloGeo campaign running across our DigitalTops

Hi guys, learn all about the exciting #HelloGeo campaign running across our DigitalTops

Verifone Media Digital Tops are taking London by storm, and bringing the iconic Black Taxi into the digital age. As a new product, it is important to put its capabilities to the test, and report back to the OOH market with insights proving why this outdoor format is perfect to get brands seen at the right place at the right time. For Verifone Media to fully showcase the incredible flexibility that the DigitalTops serve on geo-targeting, and day-part messaging a new campaign has been launched called '#HelloGEO' that will run for two months across the Verifone Media DigitalTops network. The two month campaign will run in 39 separate geo-zones across London's Zones 1-3, and the creative will offer a special greeting to all those on the streets in these areas. So if you happen to be in Covent Garden for dinner , you could spot a DigitalTop with the message 'Good Evening Covent...

Full article: http://www.verifonemedia.co.uk/blog/2015/april/new-hellog...

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