30 Oct '14, 3pm

LTA partners with the Austria National Tourist Office to surprise London's commuters

LTA partners with the Austria National Tourist Office to surprise London's commuters

London Taxi Advertising and the Austrian National Tourist Office have been surprising London’s commuters with the chance to win a holiday of a lifetime – as well as a cab journey to remember. For three days throughout October a branded Austrian Quiz Taxi has been travelling throughout the capital with British Olympic skier Graham Bell as its passenger. Unsuspecting Londoners hailing a taxi have had the chance to join Graham and be in with the chance of winning a holiday to the Wilder Kaiser Brixental region; Austria’s largest interconnected ski area. The catch? Passengers have to spend their cab journey correctly answering a series of Austrian-themed questions. The highest scorers will be entered into a prize draw to win the ultimate Austrian trip. Questions such as, “How many kilometres of pistes does the Skicircus Saalbach Hinterglemm Leogang have? ” and “Where did Bridg...

Full article: http://www.londontaxiadvertising.com/news/quiz-taxi-surpr...

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